AMERICAN CREW offers a curated range of beauty and personal care products known for quality and innovation. Explore top-selling items and new arrivals from AMERICAN CREW.
American Crew Forming Cream provides a strong hold with a natural shine finish. It shampoos easily without leaving residue. The lanolin wax boosts hold and sucrose conditions and wont dry the hair.
American Crew forming cream will give your hair maximum shine and keep your style straight and smooth from morning a til night. A special blend of conditioning agents including glycerin, lanolin and castor beans encourage body and fullness.
Use to create a straight, sleek look or to soften naturally curly or wavy hair with conditioning elements such as aloe vera. Repels moisture to keep styles intact and provides excellent hold and shine. For high hold with high shine.